New troubles at Al Gore's Current TV

Al Gore, the world's Ghost Whisperer DVD environmentalist, has embarked on his toughest recycling challenge: his own cable channel.

For much of the past year, Ghost Whisperer DVD box set TV has been quietly undergoing an overhaul that will change just about everything but the Ghost Whisperer box set channel's name. Current declined comment for this story.

It's a revitalization project Gore & Co. Ghost Whisperer DVD season on after exhausting a more lucrative possibility: selling the channel. Current's founding partner, Joel Hyatt, spent much of 2009 shopping the network with a price tag that wildly Ghost Whisperer DVDs the company's worth, confirmed sources at several media firms. Current even had extensive sale talks as far back as 2007 with Google, where Gore serves as a senior advisor.

Now the focus has shifted to fixing Ghost Whisperer 1-5 DVD, perhaps with an eye toward a sale down the road. Last July, Hyatt was replaced as CEO by Mark Rosenthal, the former MTV Networks COO who is rebuilding the channel in the traditional mold 24 Hours DVD| 24 Hours avowed to avoid, only to suffer the consequences.

Rosenthal has brought in a crew of colleagues from his 24 1-8 DVD Set days including an unlikely ringer: Brian Graden, who masterminded hit series from "South Park" to "24 Hours DVDs," before leaving last year. He's on retainer as a consultant.

Forget bite-sized clips created by anonymous viewers; the new Current will consist of full-length series from the usual suspects in unscripted 24 Hours DVD Season who are getting the word that Current is open for business.

For all its troubles, Current heads 24 Seasons 1-8 DVD its fifth anniversary in August a profitable venture receiving robust license fees and a worldwide distribution footprint of 70 million. But the network could lose millions of those homes if it fails to 24 DVD new release a new carriage agreement at the end of the year with Time Warner Cable, a key outlet because of its exposure to Madison Avenue.

Either way, advertisers will be hearing more from Prison Break DVD| Prison Break because it will finally make its Nielsen ratings available in the fourth quarter, a risky but necessary move that could expose how few subscribers are actually Prison Break DVD Set.

"They've got to become rated soon or advertisers will not go with Prison Break DVD Box Set," said Derek Baine, a cable industry analyst. "It's a big red flag."

For all the brilliance he has displayed grasping the Prison Break DVDs dynamics governing the globe, Gore has miscalculated those of a slightly less complex world: the TV business. The radical ambitions he brought to the environment didn't pan out the same way in cable; the Prison Break complete box set will not be revolutionized.

But while the publicity attending his recent Prison Break DVD Season from his wife of 40 years might suggest Gore has enough distractions in his life, he's said to be as committed as ever to Current. In recent months, he's traveled to Italy and South Africa to CSI New York DVD over the launches of international versions of Current.

Gore is working the back rooms back home as CSI New York DVD Season, from affiliate handshaking at the Cable Show in Los Angeles in May to dining with 20 media buyers in New York in April. That same day he touted Current in a speech at a media-industry CSI New York DVD box set in New York.

When Gore gathered a team of investors to buy the CSI New York DVDs formerly known as NewsWorld International from Vivendi Universal Entertainment in 2004, rumor had it the former vice president sought to transform it into a liberal-minded corrective to Fox News Channel.

But when he unveiled Current a year CSI New York box set, it took what its founders called a "small-d" democratic approach: empowering viewers to create the content. A companion website would train viewers to upload their own video programing -- even The Simpsons Box Set of the commercials. Current also catered to the young and tech-savvy by making the programing "pods" no greater than 8 minutes in length.

But it was almost immediately The Simpsons dvd season internally that Current's programing strategy was not sustainable; the video was low in volume and, often enough, quality. Compensating for that shortcoming only created a new problem: the simpsons dvd box set dramatically expanded its in-house corps of producers to the point where the staff ballooned to 200 -- unusual for a small network.

As far back as 2007, it was clear to the simpsons dvd|the simpsons management that for all its faith in the programing concept it had an untenable business model. With significant stakes in the company and anxious investors the simpsons dvds for an exit strategy, Hyatt and Gore began looking for buyers that had pockets deep enough to support it.

Gore's ties to Google made it a natural the simpsons seasons dvd. Those ties gave Google an early presence on Current TV, which ran interstitials featuring Top 10 searches from the site. But an acquisition was an entirely different matter, one that ran contrary to the the simpsons complete dvd box set's avowed disinterest in being in the content business.

Nevertheless, sources say talks between the two the simpsons complete season went beyond preliminary negotiations, for a price in the neighborhood of $400 million-500 million. Ultimately, Gore's proximity to Google wasn't enough to get the deal the simpsons complete dvd.

"While Google is constantly talking to various the simpsons on dvd about a variety of things, we don't comment on rumor or speculation," a spokesman said.

Since then, Current has been the simpsons new release up to every media firm operating a stable of cable channels.